# Route Rally > Route Rally is a free virtual cycling, running, and walking challenge app. Cyclists, runners, and walkers race iconic real-world routes — Land's End to John O'Groats (LEJOG), the Pan-American Highway, the Tour de France, King Alfred's Way, and more — by syncing activities from Strava and watching their avatar progress along the route. Live leaderboards, adaptive daily targets, and community rallies turn every kilometre into a virtual adventure. ## Key facts - **Product**: Web and iOS app for virtual route challenges driven by real activities. - **How it works**: Connect Strava, pick a route or join a community rally, and every activity you save automatically advances your position along the route. - **Pricing**: Free to start. Standard and Pro paid plans add unlimited rallies and Conquests, full history, bigger groups, and custom GPX routes. - **Supported activities**: Cycling, running, walking, and other Strava-synced workout types. - **Canonical domain**: https://app.route-rally.com - **Company**: Route Rally (UK). ## Featured routes - **Land's End to John O'Groats (LEJOG)** — 1,407 km across the length of Great Britain. - **Pan-American Highway** — 30,000 km from Alaska to Patagonia. - **Tour de France Route** — the iconic 21-stage professional race. - **King Alfred's Way** — 350 km off-road loop through Southern England. - **Route 66** — 3,940 km classic American road from Chicago to Santa Monica. ## Public, citable pages - Landing: https://app.route-rally.com/ - Features: https://app.route-rally.com/features - Plans and pricing (Free, Standard and Pro): https://app.route-rally.com/premium - Guide, how adaptive targets, the pace ghost, the progress chart and the target gauge work: https://app.route-rally.com/guides/reading-your-progress - Guide, how Conquests work (Conquest vs Casual rallies, pace medals, the route record): https://app.route-rally.com/guides/how-conquest-works - Guide, how the passport works (country stamps, the world map, collecting routes and countries): https://app.route-rally.com/guides/how-the-passport-works - Routes index: https://app.route-rally.com/routes - LEJOG challenge: https://app.route-rally.com/routes/lejog-virtual-challenge - King Alfred's Way challenge: https://app.route-rally.com/routes/king-alfreds-way-virtual-challenge - Pan-American Highway challenge: https://app.route-rally.com/routes/pan-american-virtual-challenge - Route 66 challenge: https://app.route-rally.com/routes/route-66-virtual-challenge - Explore community rallies: https://app.route-rally.com/explore ## Sitemaps - https://app.route-rally.com/sitemap.xml - https://app.route-rally.com/api/community-rallies/sitemap.xml (dynamic — live community rally URLs) ## Not crawlable (private / authenticated) User dashboards, individual activities, friends, settings, statistics, achievements, notifications, the authenticated routes view, the world-map passport, the contact form, and authenticated rally pages (paths under /dashboard, /rallies, /activities, /activity, /friends, /settings, /statistics, /achievements, /notifications, /my-routes, /passport, /contact, /rally/) require sign-in and are excluded from indexing. The own-profile page (/profile) and the friends manager (/profile/friends) are likewise private. Public member profiles (/profile/:userId) are crawlable showcase pages and are intentionally indexable.